IDC: China leads international wrist-worn shipments all the way through Q1-Q3 duration

The worldwide wrist-worn software marketplace (smartwatches and wristbands) reached 139 million shipments all the way through the primary 3 quarters of 2024 as in line with the most recent IDC record. The January – September duration introduced a 1% decline in shipments, which used to be because of marketplace saturation throughout key markets, together with america and India.

Then again, China used to be the main marketplace for wrist-worn wearables, with an estimated 45.8 million devices: a 20% year-on-year build up. Smartwatches accounted for 32.9 million of the ones devices – a 23.3% build up on the annual foundation.

Huawei used to be the main emblem relating to international shipments all the way through the Q1-Q3 duration with 23.6 million devices and a 16.9% marketplace percentage. The emblem’s GT5 sequence and Watch D2 proved well-liked by customers throughout its key markets.

Apple got here in 2d position with 22.5 million shipments and a 16.2% international marketplace percentage. Cupertino noticed a 12.8% decline in shipments in comparison to the similar duration ultimate 12 months. That used to be principally because of fierce pageant from competition.

Xiaomi got here in 3rd position with 20.5 million shipments and a 14.7% marketplace percentage, adopted by way of Samsung with 11.5 million shipments (8.3% marketplace percentage) and the BBK staff (Oppo, vivo, OnePlus, Realme) with its 7.8 million devices and 5.6% marketplace percentage.

Taking a look forward, IDC expects the Chinese language wrist-worn marketplace to leap to a few.2% YoY expansion with 62.5 million shipments in 2025. IDC analysts expect a diversification of the web and offline gross sales channels, progressed accuracy from well being sensors and new personalization options.

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