Alok has a brand new musical alias, One thing Else, with which the Brazilian celebrity marks an important departure from his standard, extra pop-leaning paintings, Billboard can solely announce.
“Whilst you take into consideration One thing Else, the concept that I had, [it’s that] I truly love to connect to other people. On occasion while you get into a definite stage of your occupation, [you find] you can’t are compatible into those puts. I think that One thing Else offers me the liberty to precise my creativity elsewhere,” Alok tells Billboard Español in a Zoom name. “It offers me the chance to visit puts the place Alok wouldn’t are compatible, however my middle suits. Although Alok is my identify, it’s my venture, I truly admire what we have now building up with Alok. That’s at all times gonna be my major function. However I additionally really feel that my middle suits into different puts as smartly.”
Identified globally for his electrifying digital pop anthems that experience captivated tens of millions, Alok, who introduced his occupation two decades in the past, is branching outdoor of dad territory, and returning nearer to his “psych trance and underground” roots. He debuted his newest undertaking One thing Else to enthusiasts final yr at world gala’s such because the Universo Paralello in Brazil and the Zamna Tulum Pageant in Mexico.
The announcement of his new venture arrives with the discharge of “Miçanga”, a tropical space remix of an eponymous BaianaSystem observe of which Billboard Español gives the primary unique circulation. Created underneath his new moniker, the artist joins Stephan Jolk and Kawz on this collaboration with BaianaSystem, 5 years after the discharge of the unique tune. “I felt that this [song] may just truly are compatible in our universe,” he says. “[BaianaSystem] does very cast conceptual paintings this is singular and distinctive.”
The foundation for the brand new DJ/manufacturer venture arrived when he carried out at his brother’s marriage ceremony in Thailand for approximately a small team of fifty friends and family. “We simply began to play, and it used to be all concerning the vibe. It used to be all about simply being there and connecting in an excessively introspective method. I overlooked that such a lot,” he says. “I don’t wanna say [Something Else] is one roughly taste of style. I simply wanna be like, it’s one thing else from the ‘Alok’ and ‘pop’ that you simply noticed at Belém.”
Final November, Alok — famed for pioneering and popularizing Brazilian bass on an international scale — carried out a large live performance on the Mangueirão Olympic Stadium’s parking space in Belém, Pará in northern Brazil, to kick off the one-year countdown of COP30 which is able to happen in stated town this yr. Simply 100 miles south of the equator and with regards to the Amazon rainforest, 250,000 attendees arrived to enjoy is AUREA display, the place he stood above a ten-story-high pyramid degree.
The “Pay attention Me Now” hitmaker gave his fanbase a style of his extra experimental facet along with his 2024 album, The Long term Is Ancestral, the place he collaborated with the Yawanawa tribe of Brazil, and different indigenous poets, students and musicians. “It’s additionally completely, totally other from what Alok releases,” he provides.
“With One thing Else, with ‘Miçanga,’ as an example, it’s only a position the place I don’t must be stressed. I will be able to do just stuff that I love, even supposing I do know they received’t paintings in the similar [way] as Alok’s songs,” he provides. “However on the finish of the day, I think that as a DJ, and all DJs, we’re right here to serve. We’re right here to delight other people. And to do stuff that we imagine, stuff that we love.”
In April, the two-time Latin Grammy nominee will make his Coachella debut.
Take a look at One thing Else, Stephan Jolk, and Kawz’s “Miçanga” that includes BaianaSystem under.
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