IVE’s Yujin Shines as Lacoste Ambassador: A Trendy Fusion of Song and Model – Kpoppie

Photograph Credit: Lacoste, Starship Leisure

An Yujin, the chief of K-pop sensation IVE, has taken her affect to new heights by way of gracing the duvet of W Korea’s April 2025 virtual factor, in collaboration with Lacoste. As the logo’s newly appointed ambassador for South Korea, Yujin embodies Lacoste’s sporty sophistication and trendy magnificence, making her an excellent are compatible for the French model powerhouse. The pictorial captures her easy appeal and dynamic taste, showcasing her versatility as each an international tune icon and a emerging model determine.

This partnership marks a vital milestone for each Yujin and Lacoste. Her debut look as an envoy on the 2025 Fall/Wintry weather assortment in Paris set the tone for a promising collaboration. Yujin expressed her pleasure about representing Lacoste, emphasizing how her willingness to experiment with kinds as a K-pop artist aligns seamlessly with the logo’s leading edge spirit. Fanatics can look ahead to seeing her in upcoming campaigns that intention to redefine sports clothing for modern audiences.

In the meantime, IVE continues to dominate the K-pop scene with their exceptional luck and international reputation. Since their debut in 2021, the six-member staff—comprising Yujin, Wonyoung, Gaeul, Rei, Liz, and Leeseo—has constantly delivered chart-topping hits like “Love Dive,” “After Like,” and “Baddie.” Their newest mini-album, IVE Empathy, launched previous this 12 months, additional solidified their popularity for mixing catchy melodies with introspective subject matters.

IVE not too long ago extremely joyful lovers with their 3rd fan live performance sequence, IVE Scout, held at Seoul’s KSPO Dome on April 5-6. The development celebrated their musical evolution and deepened their reference to lovers via electrifying performances of tracks from IVE Empathy. The gang is now gearing up for the Eastern leg in their fan live performance excursion, which kicks off in Aichi on April 12-13. With 4 towns at the itinerary, this excursion guarantees to enlarge IVE’s affect even additional in Asia.

Along with their musical endeavors, IVE has turn out to be an emblem of cultural have an effect on via collaborations like Yujin’s partnership with Lacoste. As they proceed to upward thrust in prominence each locally and the world over, IVE exemplifies the ability of K-pop as a driver in international leisure and model traits. Fanatics eagerly wait for what’s subsequent for this dynamic staff as they redefine obstacles in tune and past.